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Feels like a big deal...Hasbro BUYS Power Rangers...for half a BIL!!!

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Author Topic: Feels like a big deal...Hasbro BUYS Power Rangers...for half a BIL!!!  (Read 602 times)
Gardner Grayle
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« on: May 01, 2018, 06:08:49 pm »

https://toynewsi.com/news.php?catid=278&itemid=31011

This is one of those many properties I have no connection to.  Too old to have been watching when it was on TV.  Never bought the figures.  No kids of my own to watch it either.  Or buy toys for.  It's been around for so long and is so hokey in some ways it's painful.  And played out.  Yet the biggest manufacturer of boys toys in the world first licenses it, then buys it outright.  Does someone know something about this property we don't?  Half a billion in cash and stock.  That's a lot of dough for something that's not Batman.   
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Chooch
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« Reply #1 on: May 01, 2018, 10:31:00 pm »

Longest running most profitable toyline of all time.
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« Reply #2 on: May 02, 2018, 01:58:19 am »

I've never really "Got it" either. Even with all the pop culture I enjoy it's still of no interest to me.
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Gardner Grayle
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« Reply #3 on: May 02, 2018, 06:39:14 am »

Longest running most profitable toyline of all time.

Kinda what I mean.  How much gas can be left in the tank?
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Non-Chick Magnet
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« Reply #4 on: May 02, 2018, 01:27:00 pm »

Same here....I'm too old to have ever been interested in them.  This deal totally blows my mind.  Not so much HASBRO buying the rights, but the total cost.  Wow!!
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« Reply #5 on: May 02, 2018, 02:25:55 pm »

Always thought it was a clever idea, but poorly executed -- and  probably would have loved it as a kid. I guess the update it enough to keep the next generation of kiddies interested.
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Chooch
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« Reply #6 on: May 02, 2018, 06:04:08 pm »

It hits all the right notes for youngsters: kids become heroes, color-themed, giant robots, giant monsters, martial arts.  In premise it's no more or less hokey than Voltron or Battle of the Planets.  It was just after our times.

And to the gas in the tank question I think Hasbro is striking while it's hot actually.  They're at the point that they can sell higher-end figures to those old enough to be nostalgic (alongside Boom's more grown up take in the comics) and lower-end to the kids loving it now.
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« Reply #7 on: May 02, 2018, 07:21:18 pm »

Well said, CHOOCH.  Makes sense.
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« Reply #8 on: May 03, 2018, 03:54:42 am »

It hits all the right notes for youngsters...

My girls are 9, 7 & 7. They enjoy Teen Titans Go!, Avengers cartoons, Slugterra, Pokemon, Beyblade, etc, but have zero interest in MMPR.
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« Reply #9 on: May 03, 2018, 07:36:25 am »

That does make sense Chooch. 

However, I still think Bandai made out like a Bandit.    Grin
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Chooch
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« Reply #10 on: May 03, 2018, 07:44:08 am »

It hits all the right notes for youngsters...

My girls are 9, 7 & 7. They enjoy Teen Titans Go!, Avengers cartoons, Slugterra, Pokemon, Beyblade, etc, but have zero interest in MMPR.

I read MMPR and thought, "Measles, Mumps, and Rubella."  I immediately felt pride in your parenting skills.
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Chooch
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« Reply #11 on: May 03, 2018, 07:45:21 am »

That does make sense Chooch. 

However, I still think Bandai made out like a Bandit.    Grin

Now they can finish their Thundercats line!
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Gardner Grayle
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« Reply #12 on: May 03, 2018, 08:08:13 am »

I still just can't get past the price tag.  Wow. Just wow. 
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Chooch
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« Reply #13 on: May 03, 2018, 09:23:04 am »

1-2 well received movies and they can make it back.  Granted, the last one didn't pull it off, but Hasbro seems to be betting big on their deal with Paramount to make movies out of their properties.
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« Reply #14 on: May 04, 2018, 06:11:54 am »

When I was working at an elementary school just a few years ago, I know there were kids who still liked it. I don’t think it was any of their favorite thing, but they definitely would play PR games on the computer and draw the characters.
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